Appointed by AGA, FLEx had to design and build an outdoor corporate stand for Bridgestone Middle East at the Formula One Grand Prix, Bahrain.

An outdoor tent structure with carpeting, 39m (L) by 4m (H) graphic back wall, 50" plasma, coupled with captivating sound and lighting effects were provided. In conjunction with Bridgestone's tire safety campaign, a specially designed backdrop for photography and hospitality area to host invited guests were incorporated. Happening at the same time was the logistics and project management of Bridgestone's Ferrari Formula One Car Display.

Client was so pleased with the deliverables that the exhibition and event management of Bridgestone's upcoming road tire safety campaign in Abu Dhabi and Dubai was once again awarded to FLEx.