
FLEx has been the appointed exhibition design and build agency for Dutch Gas Turbine Association since 1998. With numerous years of experience working together, FLEx has developed an in-depth understanding on the preferences, expectations and corporate guidelines of the association.
For the Holland Pavilion at PowerGen Asia, an open-concept structural design was proposed to welcome visitors to their pavilion. Due to the nature of the industry, transporting the Power Generator Sets to the exhibition site will incur unnecessary high costs. Hence, FLEx proposed the projection of client's products on giant murals as firstly, it will help the client to save costs. Secondly, humans are usually more attracted to beautiful visuals. Lastly, it helps to maximize space efficiency and provide ample space for the client to network with the crowds.






